Media CDN supports content targeting, which helps you cache and deliver assets that are customized for your end-user contexts

## Feature Media CDN supports [content targeting](https://cloud.google.com/media-cdn/docs/custom-headers#header-variables), which helps you cache and deliver assets that are customized for your end-user contexts. It enables device characterization and geo-targeting, which are useful for implementing responsive websites, language customization, and currency settings.