Amazon Q in QuickSight now generates data stories that are personalized to users

Amazon Q in QuickSight announces personalization in data stories. A capability of Amazon Q in QuickSight, data stories helps users generate visually compelling documents and presentations that provide insights, highlight key findings, and recommend actionable next steps. With the addition of personalization to data stories, the generated narratives are tailored to the user and leverage employee location and job role to provide commentary that is more specific to the user’s organization. Amazon Q in QuickSight brings the power of Generative Business Intelligence to customers, enabling them to leverage natural language capabilities of Amazon Q to quickly extract insights from data, make better business decisions, and accelerate the work of business users. Personalization is automatically enabled for data stories and uses your organization’s employee profile data, without any additional setup. Amazon Q in QuickSight sources employee profile information from [AWS IAM Identity Center](https://aws.amazon.com/iam/identity-center/) that is connected to your organization’s identity provider. Personalization in data stories is initially available in the US East (N. Virginia) and US West (Oregon) [AWS Regions](https://aws.amazon.com/about-aws/global-infrastructure/regional-product-services/). For more information, see [Amazon QuickSight User Guide](https://docs.aws.amazon.com/quicksight/latest/user/working-with-stories.html).